A DIFFERENT KIND OF AWARD FOR TWO FAMOUS MAGICIANS
Monday, March 7, 2011 at 09:50PM
Dodd Vickers

Thanks to Mel Keintz and Media Life Magazine, I've discovered that two of magic's better known performers have been nominated for a different kind of award... or at least some of their marketing has.  This Billboard promoting Penn & Teller at the Rio is amongst those which may receive an OBIE Award presented by the Outdoor Advertising Association of America. In addition to this reference to the famous sawing illusion, "The Penn & Teller campaign includes another billboard that shows Penn Jillette standing next to a helium canister holding the machine's dispenser to Teller's mouth. Teller is blown up like a balloon, and he appears to be floating off the billboard, with his comically inflated body jutting off the right side of the board and into space."

Article originally appeared on The Magic Newswire (http://www.linkingpage.com/).
See website for complete article licensing information.